Medical Advantage Announces CIPA+, an Expanded Physician Organization (PO) Opportunity for Michigan Independent Physicians

by | Dec 1, 2021

CIPA+ provides increased revenue potential via access to risk contracts, with no fees and no downside financial risk. 

Novi, Michigan, November 30, 2021: Medical Advantage, a Michigan based company and part of TDC Group, announces the expansion of the Consortium of Independent Physicians Association (CIPA). The new CIPA+ is a Michigan physician organization (PO), providing independent physicians revenue growth opportunities across a range of payer contracts. Member physicians pay no fees to join, and receive ongoing support from an experienced, dedicated account manager. Medical Advantage assumes all financial downside risk for CIPA+ participants.

“The trend towards risk-based contracting is accelerating in Michigan, with increased adoption of two-sided arrangements. We’re excited to announce enhancements to our CIPA program, to keep independent physicians viable financially, while providing the best possible patient care—today and well into the next decade,” said Paul MacLellan, President of Medical Advantage. “Over the last five years, the independent practices we’ve supported have moved, on average, 16 quality measures into the 90th percentile, achieved a 41 percent increase in patient-centered medical home (PCMH) designations, and shared in tens of millions of dollars of value-based care rewards. We look forward to continuing this level of high performance in support of independent physicians in Michigan.”  

Independent physicians in CIPA+ gain access to two-sided risk contracts with leading payers in the state, with the benefit of no penalties. Member physicians gain access to value-based care (VBC) contracts from Blue Cross Blue Shield of Michigan, Priority Health, and other payers in the state. With a commitment to full transparency with our member physicians, the CIPA+ financial model includes a generous revenue share arrangement, with no up-front membership fees or ongoing monthly charges. 

CIPA+ physicians receive the benefit of a dedicated account manager providing regular check-ins (both in-person and virtual check-ins are available) to track the status of key projects, align on the next set of priorities, and assist the office staff wherever needed to improve quality and performance. 

“The true value of CIPA+ and what differentiates us from alternatives is our team of Michigan consultants who for decades have supported independent practices in 70+ counties across the entire state,” said MacLellan. “Most of our team members grew up in Michigan, went to school here, worked in nearby practices, healthcare systems, and for Michigan payers themselves before joining Medical Advantage. We understand how medical practices operate, including the pressure on the office staff, and the challenges of operating a profitable practice. Our people are invested in the performance of their clients and pride themselves on the close working relationships and joint successes they have earned over time with the practices they support.”   

To ensure success across all CIPA+ practices, each Medical Advantage account manager has access to services and subject matter experts to address the unique needs of each medical practice. Examples include improved practice workflows, quality performance, cost of care management, and Electronic Health Record (EHR) integration for supplemental data and reporting. 

In addition, Medical Advantage provides practice marketing services (e.g., a new modern and engaging website) and EHR optimization consulting hours as CIPA+ practices meet a minimum threshold of patient lives in VBC contracts. 

All CIPA+ members qualify for discounts on Medical Advantage’s commercially available services: 

About Medical Advantage  

Medical Advantage (medicaladvantage.com) is an innovator within the TDC Group of companies (TDC Group) for maximizing health plan and physician clinical and financial performance in value-based contracting. Medical Advantage’s hands-on, value-based healthcare, electronic health record (EHR), healthcare performance dashboards, and telehealth consulting services provide practices, health plans, and delivery systems of all sizes with customized, actionable solutions to decrease the cost of care and improve quality. Medical Advantage’s mission is to simplify the delivery of efficient, high-quality healthcare. 

About TDC Group 

TDC Group is the nation’s largest physician-owned provider of insurance, risk management, and healthcare practice improvement solutions. Serving the full continuum of care, from individual physicians to academic medical systems, we help healthcare professionals overcome the complexities of today’s practice environment. TDC Group (thetdcgroup.com) delivers proven solutions constantly refined through tireless innovation. We are defined by our depth of experience, commitment to service, unparalleled product offering, and broad distribution capabilities. With annual revenue of $1 billion, over $6 billion in assets, and offices nationwide, TDC Group serves over 100,000 healthcare professionals and organizations throughout the United States. 

Media Contact: 

Allison Solit, Director of Marketing 
517.889.5767 
asolit@medicaladvantage.com 


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